Thank you to all MWMC members for your time and thoughtful responses to our survey! We are including results of the survey here and are carefully considering all of your responses as we enhance MWMC for the coming year and beyond. Thank you again for your interest in MWMC — the professional association of choice for women in marketing and communications!
2010 Member Survey
31 respondents
1) How valuable is your MWMC membership?
- Very Valuable = 38%
- Somewhat Valuable = 54%
- Not valuable = 18%
2) Why did you join MWMC? (Please indicate all applicable factors.)
- Employer paid for it/wanted me to join = 16%
- Liked mission statement = 6%
- Networking = 74%
- Professional development = 83%
- Resume builder = 19%
- Affordable = 19%
- Gain professional skills = 25%
- Stay current in industry/field = 45%
3) Who pays for your membership?
- Myself = 42%
- My employers = 58%
4) Do you participate in the special interest groups?
- Pros on Hold = 0%
- Professionals = 26%
- Seasoned Professionals = 22%
- Not aware = 29%
- Not interested = 25%
5) How can MWMC improve the offerings of the special interest groups?
- Seasoned professionals has presented some interesting topics, but quite a few meetings have been in the early evening, which meant a trip in rush hour traffic. Perhaps scheduling at another time would make the group more compelling--at least to me.
- The description of Seasoned Professionals led me to believe it is a group not just for women 40 and above, but for women with a lot of experience. It would be nice to have that clarified.
- More opportunities to get together
6) Rate the channels below in the order of use for how you like to hear MWMC news:
- eNews = 51%
- Website = 46%
- Printed newsletter = 31%
- LinkedIn = 19%
- Facebook = 0%
- Twitter = 0%
7) What MWMC social media groups do you belong to? (List all that apply)
- LinkedIn = 93%
- Facebook = 29%
- Twitter = 25%
8) What other questions and/or suggestions do you have for MWMC?
- Hold events at The Minneapolis Women’s Club
- Being more vocal about the events you offer – reaching a larger audience
- Take a look at what organizations like AMA are doing—is there a chance to collaborate?
- I wish events were more coordinated so there was about one offering a month (not several bunched together followed by nothing)
- Want to participate more
- I’m in a job transition so I am interested in face-to-face networking
- It’s tough to find time so I need to find ways to better engage through social media
- Schedule has prevented me from attending events
- Professional education and workshops to keep updated in the industry are great
- More topics for people who have been in the field for awhile
- More opportunities for relationships to grow (possibly through special interest)
- All the e-versions don’t reach me and I do not always use social media
- I love MWMC and wish I had more time to participate!
- I am a new member trying to navigate
- I’d like to see the group focus more on why MWMC is THE group for marcom professionals in the Twin Cities. I don’t think the mission is getting through to outsiders.
- Continue to communicate clearly and concisely
- Excellent and affordable organization
- More advertising and branding
- I am a long-time member of MWMC’s predecessor group AWC. It has been an invaluable part of my professional and personal life, but as I approach retirement I am moving in a different direction and the organization is no longer as relevant to me.
- I don’t think they are many events. It seems there are just a few lunches in the spring and fall. I would like more group events rather than specific interest groups.
Comments
There are not yet any comments.
You can submit a comment using the form below.
Submit a Comment